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Customer value is one of key aspects of marketing.

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15y ago

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Discuss the Concept of customer value and its importance to successful marketing?

discuss the concept of customer value and its importance to markeking


Discuss the concept of customer value?

customer value means that the company or the organization provide the customize products according to the demand and will of the customers which provide the customer loyalty.


Characteristics of selling concept?

problem solveing and system selling adding value and satisfying needs customer retention database and knowledge management customer relationship management marketing the product


What are some fundamental marketing concept?

There are many fundamentals of marketing. These include knowing the needs, demands, and wants of the customer, segmenting the customer out to reach the right group, and showing value of your product.


Are customer value threshold and customer value proposition and value offering point the same thing?

No they are not all the same thing. A customer value threshold is the max the customer values something. A customer value proposition is the value proposed by the customer, which is the same as a value offering.


From what concept did customer service emerge?

Today's emphasis on customer satisfaction can be traced to a managerial philosophy that has been described as the marketing concept.


How do the concept of customer lifetime value and customer equity come into play in this case?

Customer lifetime value (CLV) and customer equity are crucial for assessing the long-term profitability of a business. CLV helps businesses estimate the total revenue a customer is expected to generate over their relationship, guiding marketing and retention strategies. Customer equity, the total combined CLV of all customers, reflects the company's brand value and informs investment decisions. In this case, understanding both concepts can help optimize customer acquisition and retention efforts, ultimately enhancing overall business growth.


What is the difference between total customer value and total customer cost?

The difference between total customer value and total customer cost is__________.


Which term is defined as an item or feature for which a customer is willig to pay?

The term defined as an item or feature for which a customer is willing to pay is called a "value proposition." This concept encapsulates the benefits or advantages that a product or service offers to customers, making it appealing enough for them to spend their money. A strong value proposition effectively addresses customer needs and differentiates the offering from competitors.


With appropriate illustrations explain Production Concept Marketing Concept Societal Concept and Customer Concept indicating their benefits to the organisation?

this site is good for students


What is meant by 3C concept?

Customer,Cost,Communication


Marketing concept and selling concept which concept is the best concept for short term?

Selling Concept:Begin with what firm wants to produce.Given products, persuade customers to buy."Get rid of what you have."Marketing Concept:Begin with customer needsDevelop 4 Ps in light of customer needs"Have what you can get rid of"