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A logo is a visual symbol or mark that represents a company, while a brand is the overall identity and perception of a business in the minds of customers. The brand encompasses elements like values, mission, voice, and customer experience, while the logo is a key part of the brand used for recognition.

At The Factor X, we help businesses create not just memorable logos but also cohesive brand identities that connect with their audience, ensuring consistency and a strong market presence.

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TheFactorX

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8mo ago

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