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Scope and objective of International marketing?
CHAPTER OBJECTIVE1. To understand broad picture of the global environment within which business operates today and into the future.2. To understand how the internationalization of business and markets influence all functions of business including marketing.3. To understand how the internationalization or globalization of markets affects future manager regardless of where they work in business.4. To understand the scope of the international marketing task.5. To understand self-reference criterion & problems of it.6. Stages of becoming international and the international marketing concepts used in international marketing management.7. Importance of becoming globally aware.Important Points1. An increasingly larger share of corporate profits are generated by international operations2. Till last decade competition for the company comes from the local market only, now it is not so. It comes from all the country
How the demographic environment affects marketing processs?
Marketing departments spend a large portion of their budgets trying to ascertain ways to reach specific demographic environments. This helps them better target their marketing process to the specific customers they want to reach.
What are the internal factor that affects the marketing mix in a business?
There are many internal factors that affect the marketing mix in a business. The most obvious ones include price, place, promotion and the product.
How does the company itself affect the company as marketing environment?
Today's company is, in effect, THE MARKETING and not something that affects it. Every company behavior, statement, and policy has implications for one or more stakeholder communities, so it's helpful to look at business operations as components of marketing.
Do you agree that consumers and marketing environment are mutually inclusive and cannot exist without the other?
Yes, consumers and the marketing environment are mutually inclusive; they influence and shape each other. The marketing environment, which includes factors like competition, economic conditions, and cultural trends, directly affects consumer behavior and preferences. Conversely, consumer demands and feedback can drive changes in marketing strategies and the overall business landscape. This interdependence highlights the importance of understanding both elements for effective marketing.
What is meant by term marketing environment?
Marketing Environment is the sum total of all the forces that affects the firm's or a business organisation's decisions. Because, the firm's internal environment is controllable to a certain extent, so marketing environment basically includes the firm's external uncontrollable environment.
What is the independent variable in a controlled experiment?
The variable that affects the dependent variable. It is the variable that you control.
When one factor affects another?
Dependent Variable - Note the root word DEPEND. So a dependent variable is when on variable depends on/affects the other.
How does the independent variable affects the dependent?
the dependent variable changes based on the independent variable
What is the independent variable Two hundred children are involved in the study one hundred will consume a multivitamin daily and the other one hundred will not?
The independent variable is whether they take the multivitamin or not. The dependent variable is how it affects their health, or whatever you are researching.The independent variable is whether they take the multivitamin or not. The dependent variable is how it affects their health, or whatever you are researching.The independent variable is whether they take the multivitamin or not. The dependent variable is how it affects their health, or whatever you are researching.The independent variable is whether they take the multivitamin or not. The dependent variable is how it affects their health, or whatever you are researching.
How specialization affects international trade?
How specialization affects international trade?
What is the variable you can change to see how it affects another variable?
The independent variable. If it changes the other variable, then the other variable depends on it and consequently is the "dependent variable".
What ios the variable you change to see how it affects another variable?
The independent variable is the one that you change to observe how it affects another variable, known as the dependent variable. By manipulating the independent variable, you can study its impact on the dependent variable and establish a cause-and-effect relationship between the two.
Line graphs are useful for representing what?
how one variable affects another. (APEX)
What is the manipulated variable in this experiment?
The manipulated variable is the variable that the researcher deliberately changes or controls in an experiment to see how it affects the dependent variable.
The factor that affects how a system works?
Variable
What is an factor that affects the outcome of an experiment?
Variable
