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The proportion of the market controlled by a product is typically expressed as its market share, which is calculated by dividing the product's sales or revenue by the total sales or revenue of the entire market. This percentage indicates how dominant a product is in its category compared to competitors. Analyzing market share helps businesses understand their position in the market and identify growth opportunities or threats.

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6d ago

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What factors determine whether a product has elastic, inelastic, or unit-elastic demand in the market?

The factors that determine whether a product has elastic, inelastic, or unit-elastic demand in the market include the availability of substitutes, the necessity of the product, the proportion of income spent on the product, and the time frame considered.


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