What make an advertisement ineffective?

Answer 1

Advertisements become ineffective when the product is irrelevant to the audience; such as a Beer commercial on a children's T.V. network. They are also ineffective when it is not clear which product is actually being sold or what the product actually does. Advertisements, such as billboards and posters, can be ineffective if they are place in a "low-traffic" area, the colors do not stand out, the writing is too small, or the sign is otherwise unnoticeable. Advertisements for different ethnic communities can be ineffective when the advertiser does not know the culture or the language; for example KFC's slogan "Finger Lickin' Good," when translated onto Chinese advertising was "Bite Your Fingers Off."