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Merchandising involves the strategies and practices used to promote and sell products in retail environments. It encompasses various aspects, including product selection, pricing, presentation, and promotional activities aimed at enhancing customer experience and driving sales. Effective merchandising utilizes principles of visual display, inventory management, and consumer behavior analysis to optimize product placement and maximize profitability. Ultimately, good merchandising aligns products with customer needs and preferences, ensuring a cohesive shopping experience.

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2mo ago

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