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What is the definition of national display advertising?
A national display is a physical grouping of products shipped as a single product to multiple retailers across the country as part of a manufacturer's promotional activity.
What about merchandising?
• Merchandising is the process of increasing visibility and appeal of products to increase sale ability • It includes product packaging, placement, promotion and "special pricing" • One other form of merchandising is using the brand power of one organization to sell products of another.(sports personalities and entertainment cos lending their brand names to various products) • Mostly merchandising focuses on presentation of products including displays and special in store storage and packaging(gift bags, racks, trays), posters, danglers, special cards/brochures • It also features discount schemes along with the pricing and packaging features • Outdoor signage and on shop and in shop signage could also feature as part of merchandising Planning and evaluation • Some aspects like signage should be considered as longer term and should feature as investment • Others including displays and special packaging and pricing initiatives would be shorter term and should be expensed • All expenditure should be justified in terms of real sales increase(not changing the timing of purchase by customer as in most festival sales) • Test marketing and post purchase surveys of customers should be the basis of evaluation • One tip is that all merchandising should keep the customer in mind. Need to avoid feeding the creative instincts or egos of marketing personnel in the company • Merchandising should be the joint responsibility of Marketing and Sales sub functions of the larger Marketing function
What was Daniel Bernard's strategy for Carrefour?
Part of Bernard's strategy was to target areas of the world where Wal-Mart lagged. Carrefour had particular strengths in merchandising and international sales and marketing. Bernard sustained business growth through mergers and joint acquisitions.
Ordering goods is considered part of which activity in the value chain?
Inbound Logistics
Difference between Classified and display advertising?
The ads which are classified in categories are called classified ads. These ads are normally short and no image/picture and are placed at certain part of paper. On the other hand display ads can be put anywhere in the paper and are large in size and have pictures/images.
What does not need to be considered when preparing a visual media analysis?
Audience reaction to the media does not need to be considered. It is not an essential part of the visual media itself.
What part of the brain processes visual information?
The visual cortex processes visual information in the brain. This part is present in occipital lobe.
The circuitry of the system unit usually is part of or is connected to a circuit board called the?
External to the main board of circuitry is the power supply ... in computers additional sub-modules complete the overall system ie. a computer (this sometimes includes a visual display unit , VDU (ie. LCD display) ) and may incorporate a display.
What are banner stands used for?
media banner stand - Emphasize Your Message from a Distance! Execute active visual concepts by creating a multi-image display by media banner stand. The eye-catching, attention-grabbing, display wall is as valuable as a standalone trade show display for smaller shows or as part of a larger exhibition.
Which part of computer is known as VDU?
If you want to be old school techie then "SPO" (Serial Printer Output) was the original name for all visual output medium on computers, because that plus tape was the only output devices that the computer recognised as valid. These days one normally uses Screen or Monitor for all mediums irrespective of if they are Liquid Crystal Display or CRT (Cathode Ray Tube).
Is shaking hands appropriate for a business setting in Latin America?
Very much. In fact, not doing so can be considered a display of rudeness on your part.
Is the occipital lobe the investigator part of the brain?
No, the occipital lobe is primarily responsible for visual processing in the brain, such as interpreting and making sense of visual information. The prefrontal cortex is often associated with decision-making, problem-solving, and planning, which could be considered the "investigator" part of the brain.
What body system is sight part of?
Sight is part of the peripheral nervous system.
Which part of the eye transmits visual data?
The optic nerve transmits visual date from the retina to the brain.
What if Anna and Elsa from Frozen were added to the Disney Princess line?
Then they'd be part of the billion dollar merchandising that is the "Disney Princess" franchise.
The visual part of a television broadcast?
The picture part is called VIDEO, the sound part is called AUDIO.
What do you call the outside part of something?
peripheral, cortex, visual part, surface etc.
