Marketing Specialization
I want to specialize in marketing field. By choosing this my Bachelors of business administration degree can make me a competitive and productive personality in today's complex business environment.
Why this major is for me
By selecting the marketing specialization, I can make my mark in business by creating, communicating and delivering value to customers. Those who graduate with the marketing specialization in business administration are prepared for careers in:
§ Marketing research
§ Product development
§ Advertising and sales promotion
§ Sales and customer service
§ Public relations
§ Export marketing
§ Product management
§ Nonprofit and social marketing
What I'll learn
As a business major, I will learn core elements of business, such as accounting, economics, finance, information systems, management and marketing. The marketing specialization includes extensive instruction in:
§ Building strong brands
§ Capturing marketing insights and performance
§ Connecting with customers
§ Delivering and communicating value
§ Developing marketing strategies and plans
§ Shaping market offerings.
Small business scope marketing is a strategic planning necessary to meet business needs. For example, defining the area of specialization, recruiting and firing of human resource, market segmentation, target marketing , management of resources etc.
Sonic should consider pursuing market specialization to effectively tailor its offerings to specific customer segments while maintaining a broader appeal. This approach allows for a focused marketing strategy that addresses the unique preferences of target audiences, enhancing customer loyalty. It also enables Sonic to differentiate itself in a competitive market without overextending its resources, ensuring a balance between niche targeting and overall market presence.
Single-segment strategy - also known as a concentrated strategy. One market segment (not the entire market) is served with one marketing mix. A single-segment approach often is the strategy of choice for smaller companies with limited resources.Selective specialization- this is a multiple-segment strategy, also known as a differentiated strategy. Different marketing mixes are offered to different segments. The product itself may or may not be different - in many cases only the promotional message or distribution channels vary.Product specialization- the firm specializes in a particular product and tailors it to different market segments.Market specialization- the firm specializes in serving a particular market segment and offers that segment an array of different products.Full market coverage - the firm attempts to serve the entire market. This coverage can be achieved by means of either a mass market strategy in which a single undifferentiated marketing mix is offered to the entire market, or by a differentiated strategy in which a separate marketing mix is offered to each segment.
modern marketing is new marketing method.
domestic marketing is in the country and export marketing is overseas
Marketing and System &Hr and marketing
Marketing and hrm
This can be called specialization or "niche" marketing.
Go for specialization in Marketing !
market specialization
To get a good job.my openion is the purpose of doing mba is to do capable of doing any thing .
It gives specialization in IT, HR, Projects, Marketing, Banking & Finance, etc. Check their site smude.edu.in for more details.
specialization
Agriculture uses specialization and specialization does not
specialization is food:)
specialization
academic minor is secondary degree requirements under your major which is your main specialization for example bachelors of science business administration degree human resources major marketing minor