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Service markets are often dominated by a few key players due to factors like brand loyalty, economies of scale, and established networks. Leading companies benefit from strong reputations and customer trust, which make it challenging for new entrants to compete. Additionally, regulatory barriers and high initial investment costs can limit competition, allowing dominant firms to maintain their market position. As a result, these companies can leverage their resources to innovate and improve service delivery, further reinforcing their market dominance.

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