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Which are the Factors affecting the selection of distribution channel?

selection of channel :the selection of distribution is affected by many of factors, which play significant role while choosing the channel for distribution. It may include the buying pattern of consumer, type of the product is perishable, or auto mobile, weight and bulk and it also depends on the company's resources.the main affecting factors are following..Organization objectives - If company objective is to have mass appeal and rapid market penetration.type of product - Perishable products should have a short distribution channel, FMCG goods should have a wide reaching, intensive distribution channel.nature and extent of market- Distribution to consumer market or industrial markets would be different channel structures.existing channel for comparable product- company may chose it's existing channel of distribution for relative product.buying habit of customers- Understanding consumer needs and criteria for buyingChannel Availability - Channels may not be availablethus these factors puts effect on the selection of channel .


What factors should be taken into account in choosing the best distribution channel?

Choosing the optimal delivery channel is an important option that has a direct impact on the company's ability to reach the market, customers' satisfaction and overall profitability. Many important ideas should be taken into consideration: Introduced Viewers: Recognize your ideal customers' places and shopping habits. Choosing a platform where the procurement manager and company buyers are actively demanding, B2B companies are often required. Product type and complexity: standardized products can function well on digital platforms, while products that need to be clear or modified can benefit from direct sales or specific distributors. Market Coverage: If your purpose is to grow internationally, you can use B2B portal worldwide like Pepgora, Alibaba or India to help promote visibility and access to foreign buyers. Cost Efficiency: Counting the costs of using each channel, consider possible returns on investment, pay attention, commission, logistics and publicity expenses. Scalability: The channel of channels should facilitate business development and adjust the growing demand. Digital appearance: A strong digital distribution strategy is required in the current industry. In addition to helping the SEO, listing your goods on a trusted global trade-to-business network exposes your brand to thousands of relevant companies. Platforms such as Pepagora stand out to support small and medium businesses with category-specific listing and verified buyer-sellers ecosystems. Similarly, contestants such as Alibaba, Trade India and global sources offer global access and serial services based on your business scale and target areas. Ultimately, the best delivery channel aligns with your product, customer base and professional goals - often, a hybrid approach by combining digital platforms and traditional distribution gives the best results.


Wholesaler should not be eliminated?

Wholesalers play a crucial role in the supply chain by efficiently bridging the gap between manufacturers and retailers. They provide valuable services such as bulk purchasing, storage, and distribution, which can help reduce costs and improve inventory management for smaller businesses. By offering a diverse range of products, wholesalers also enable retailers to access a wider selection without the need for large-scale purchasing. Eliminating wholesalers could disrupt the market and lead to inefficiencies, ultimately harming both businesses and consumers.


What are some key roles of a marketing channel in a marketing strategy?

The most important roles of a marketing channel, is to provide a the producer with a clear set of actions, that transforms various resources into a finished end-product, available and optimized for consumption. These activities should at the very lest include production/refinement, pricing, promotion, sale and transport and should integrated with the producers overall strategy.


The product concept?

the concept says that the consumer will favor the product that are available, offer most qualities, performance& feature . That's why management should focus on improving production and distribution efficiency.

Related Questions

Should wholesalers be eliminated from chain of distribution?

No wholesalers should not be eliminated from the chain of distribution as they play such a crucial role.If wholesalers will not be in the chain of distribution then consumers have to bear problem as then product will directly come to retailer and then only retailer have to bear all the burden of the work such as managing the goods,dealing with customers as well as with producers etc.This will definitely lead to lack of personnel interaction with consumers.


Which are the Factors affecting the selection of distribution channel?

selection of channel :the selection of distribution is affected by many of factors, which play significant role while choosing the channel for distribution. It may include the buying pattern of consumer, type of the product is perishable, or auto mobile, weight and bulk and it also depends on the company's resources.the main affecting factors are following..Organization objectives - If company objective is to have mass appeal and rapid market penetration.type of product - Perishable products should have a short distribution channel, FMCG goods should have a wide reaching, intensive distribution channel.nature and extent of market- Distribution to consumer market or industrial markets would be different channel structures.existing channel for comparable product- company may chose it's existing channel of distribution for relative product.buying habit of customers- Understanding consumer needs and criteria for buyingChannel Availability - Channels may not be availablethus these factors puts effect on the selection of channel .


Reasons why middle men should be eliminated?

why should middle men be eliminated


What will be the Questionnaire on distribution channel cement industry?

A questionnaire for a cement distribution center, it should include questions about payment for the cement and the amount that it will be sold for. The questionnaire should also include a list of places that the cement could be distributed.


Why should middle men be eliminated from the chain of business?

The middle men should not be eliminated


Should leap year be eliminated?

No it's needed


Should some government departments be eliminated?

Yes


What proportion of a normal distribution is located between z-0.90 and z 0.90?

0.368 or 36.8%.And you should specify that it is a standard normal distribution.0.368 or 36.8%.And you should specify that it is a standard normal distribution.0.368 or 36.8%.And you should specify that it is a standard normal distribution.0.368 or 36.8%.And you should specify that it is a standard normal distribution.


A belief that all forms of government should be eliminated?

Anarchism


What is a belief that all forms of government should be eliminated?

Anarchy.


Is there a time frame after the final judgment in probate for the assets to be distributed?

The distribution should be made as soon as the final judgment is issued.The distribution should be made as soon as the final judgment is issued.The distribution should be made as soon as the final judgment is issued.The distribution should be made as soon as the final judgment is issued.


The anarchists in the 19th century believed that?

the government in Russia should be eliminated