affecting the economy
When you like a particular product and recommend it to a friend, this is often referred to as "word-of-mouth marketing" or simply a "recommendation." It involves sharing your positive experience and encouraging others to try the product based on your endorsement. This form of promotion is influential because it comes from a trusted source, enhancing the credibility of the product.
The no of variants of a particular product is called product depth for example if we consider shampoo of a particular brand say head n shoulder,then the diffrent types of head n shoulder(anti dandruff,soft n silky.normal,natural,etc)is called product depth.
Market penetration strategy is percentage of sales volume for a particular product. An example of this strategy would be to increase the sales of a particular product such as a hot piece of technology like the iPhone.
the product hierarchy stretches from basic needs to particular items that satisfy those needs.We can identify 6 levels of product hierarchy 1. need family 2. product family 3. product class 4. product line 5. product type
example of product positioning map?
advertisement
affecting the economy
Free Samples.
When you like a particular product and recommend it to a friend, this is often referred to as "word-of-mouth marketing" or simply a "recommendation." It involves sharing your positive experience and encouraging others to try the product based on your endorsement. This form of promotion is influential because it comes from a trusted source, enhancing the credibility of the product.
affecting the economy
Unit-level activity
Batch-level activity.
The no of variants of a particular product is called product depth for example if we consider shampoo of a particular brand say head n shoulder,then the diffrent types of head n shoulder(anti dandruff,soft n silky.normal,natural,etc)is called product depth.
Market penetration strategy is percentage of sales volume for a particular product. An example of this strategy would be to increase the sales of a particular product such as a hot piece of technology like the iPhone.
the product hierarchy stretches from basic needs to particular items that satisfy those needs.We can identify 6 levels of product hierarchy 1. need family 2. product family 3. product class 4. product line 5. product type
There are many examples of a sales letter. An email that persuades you to buy a particular product is an example of a sales letter.
The term "special edition" can be used to describe a limited version of a particular product. For example, there might be a limited amount of a certain color for a product.