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Specialty media refers to promotional items or materials that are customized for a specific audience, often used to enhance brand recognition and engagement. These items can include products like branded pens, tote bags, or apparel, which serve as tangible reminders of a brand or message. Specialty media is typically used in marketing campaigns, trade shows, or events to promote a business or organization in a memorable way. Its effectiveness lies in its ability to create a personal connection with the audience.

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3d ago

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