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The Great Society, initiated by President Lyndon B. Johnson in the 1960s, included significant reforms aimed at improving quality of life in America, which extended to consumer protection. Key legislation, such as the Consumer Product Safety Act of 1972 and the establishment of the National Highway Traffic Safety Administration, focused on ensuring product safety and regulating industries to protect consumers from harmful practices. These initiatives led to the creation of standards for products and services, empowering consumers with better information and recourse in cases of fraud or unsafe products. Overall, the Great Society laid the groundwork for a more proactive approach to consumer rights and safety regulations.

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