Limitations of BCG Matrix
The BCG Matrix produces a framework for allocating resources among different business units and makes it possible to compare many business units at a glance. But BCG Matrix is not free from limitations, such as-
source: http://www.managementstudyguide.com/bcg-matrix.htm
star category.. maa chood di sabki
advantages: You can get to places faster Disadvantages: pollution people die from car crash :) people enslaved in the matrix john conner must die
Management may find it difficult to dispose of a question mark in the BCG matrix because these products have uncertain potential and require significant investment to develop. They represent a high-risk, high-reward scenario, making it challenging to decide whether to continue investing or to divest. Additionally, management may be influenced by the hope that a question mark could eventually become a star, leading to hesitation in making a definitive decision. Balancing resource allocation while assessing market dynamics further complicates this decision-making process.
The BCG Matrix, or Boston Consulting Group Matrix, evaluates a company's product portfolio based on market growth and market share. For Oriflame, a beauty and cosmetics company, products can be categorized into four quadrants: Stars (high growth, high market share), Cash Cows (low growth, high market share), Question Marks (high growth, low market share), and Dogs (low growth, low market share). Oriflame's best-selling skincare and wellness products may fall into the Cash Cows quadrant due to their established market presence, while newer makeup lines could be considered Question Marks as they seek growth in a competitive market. This analysis helps Oriflame strategize resource allocation and product development.
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Explain BCG Matrix?
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BCG stands for Bacillus Calmette-GuerinBCG Boston Consultation Group... if you are speaking of the BCG as in BCG Matrix that is!Bacillus Calmette-Guérin; Tuberculosis vaccine.
The BCG Matrix for a McDonalds is a star. It is considered a star because of the growth rate and high market shares.
relationshipn between BCG and PLC
BCG matrix is a tool that helps you to identify how well your product is doing in the market and based on that it comes under one of the four categories demonstrated in BCG matrix. I learned more on BCG matrix on this site http://www.researchomatic.com/Bcg-Growth-Matrix-55640.html it's helpful.
Give me the comparism between bcg and plc
BCG matrix aka Boston matrix is a chart that had been created by Bruce Henderson for the Boston Consulting Group in 1970 to help corporations with analyzing their business units or product lines. (http://en.wikipedia.org/wiki/Growth-share_matrix) NB a picture is also included on the website. BCG matrix is an important tool to measure companies' brands worth. By analysis where their brands stand in BCG matrix, they can better develop branding strategies.
wer thr tundnkck
looking for that answer myself.
what are the four quandrants named in the BCG Growth-Market Share Matrix