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Most theorists say the mass media have the following functions: to inform, to educate, to entertain, and to transmit the culture from one generation to another. There are also sub-groups within those categories. For example, some critics say the media set the agenda-- they tell us what issues and pieces of information are important, and what we ought to be thinking about. Other critics say the mass media promote the views of the dominant ideology (the people in power), whether through messages in favor of capitalism, consumerism, the majority religion, or whatever.
Wiki User
∙ 10y ago
Wiki User
∙ 9y agoPurposes of media include telling the public about news and emergency information, and for entertainment. Media is also helpful in spreading social issues.
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