The use of iconic logic in an ad exemplifies the relationship between images and their meanings, where visual elements symbolize or represent concepts in a way that resonates with the audience. It relies on recognizable symbols, metaphors, or cultural references to evoke emotions and associations, enhancing the message's impact. By utilizing familiar imagery, the ad can create immediate connections and convey complex ideas succinctly, making it more memorable and persuasive.
example of branding ~apex
try to figure it out yourself use the textbook
The "Platinum ad girl" refers to a character featured in a series of commercials for Platinum, a brand of hair care products. The ads typically showcase a confident and stylish woman representing the brand's image, often highlighting the effectiveness of its products. The character has become iconic in advertising, symbolizing beauty and glamour associated with the Platinum brand. The specific identity of the actress or model may vary depending on the campaign and region.
" you are not a dope if you use this wonderful lavender soap!" ( substitute lavender for whatever other fragrance)
Ad gloriam was created in 1968.
A practice called branding
The placement of an iconic logo in an ad is called branding. Branding creates an association between the potential buyer's ideals and the particular make of a product. Placing an iconic logo in an ad helps you create good will with your consumers.
Ad Hominem
example of branding ~apex
Ad hocery is the use of ad hoc or improvised reasoning.
One common type of bad logic in propaganda is the use of logical fallacies, such as ad hominem attacks, cherry-picking data, or appealing to emotions instead of reason. These tactics are used to manipulate or deceive the audience by presenting flawed arguments that may seem convincing on the surface but do not hold up to logical scrutiny.
The last Churchill ad was filmed in a variety of locations, primarily in the UK. The ad features the iconic Churchill dog and showcases different settings, emphasizing themes of companionship and service. Specific filming locations may vary depending on the particular ad campaign, but they typically highlight relatable British environments.
"The goods were taxed ad valorem"
She went on and on ad nauseam about her divorce.
The current year is 2010 AD.
The song featured in the Adidas ad from 2012 is "My Generation" by the British band The Who. This iconic track was used to convey a sense of youthful energy and rebellion, aligning with the brand's message. The ad showcased various athletes and cultural icons, emphasizing Adidas' connection to sports and lifestyle.
The latest NRMA ad features the song "Good Times" by the Australian band The Easybeats. This iconic track evokes a sense of nostalgia and positivity, aligning well with the ad's themes of adventure and enjoyment. The upbeat tempo and catchy melody enhance the overall message of the advertisement.