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In his early career Elvis was portrayed by the local media as a "hot and rising talent".

When Elvis became more popular the media attempted to portray him as (a) a cause of juvenile delinquency (b) a bad influence and (c) anti-christian. However, during his appearance on the Ed Sullivan Show Elvis sang the spiritual song "Peace In The Valley' which showed his love of gospel and he was much more accepted in the media.

When Elvis was drafted, in December of 1958, and then was honorably discharged in 1960 Elvis was widely portrayed in the media as a positive influence.

During the 1960s, when Elvis was bound to do his movie contracts, Elvis was labeled as a "movie star" instead of a musician/singer with influence. But during 1968 all that changed with Elvis' TV appearance entitled "Elvis" sponsored by the Singer Sewing Company. This TV event showcased Elvis in a square surrounded by an audience and Elvis' voice was remarkable and he soon signed the largest contract to perform in Las Vegas and began what was to be SOLD OUT concerts in the United States from 1969 until his death in 1977.

In the mid - late 1974 there were negative media reports about Elvis' weight and medical problems. With the publication of the book "Elvis What Happened", in 1977, the media began a never ending onslaught of attacks about his weight - his medications - his emotional well being, etc. All of this had an adverse effect on Elvis.

On August 16, 1977 when Elvis died the media around the World ran "wall to wall" coverage about Elvis.

Since Elvis' passing he has received his fair share of criticism in the media but overall they have done a good job of accurately reflecting the life of Elvis onstage and off.

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13y ago

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