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In this instance I would use quota sampling. Quota sampling allows for more than one control dimension (Cooper and Schindler, 2011, p. 385). Since the researcher knows the type of music, the gender of attendees can be reasonably predicted. For example, if a certain concert historically has an audience that is 60% female and 40% male, the researcher would want to obtain a sample size that has approximately a 60/40 female/male ratio. This would allow the researcher to obtain a more accurate representation of descriptive characteristics as the sample is an accurate representation of the prospective audience.

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