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In-store audio allows shops to curate their soundtracks specifically to match their brand identity and target audience, creating a more tailored shopping experience. Unlike live radio, which may have unpredictable content and interruptions, in-store audio provides consistent messaging and can enhance customer engagement through strategic use of music and promotions. Additionally, shops can control the volume and ambiance, ensuring a comfortable environment that encourages longer visits and increased sales.

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1mo ago

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