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Q: What is SERVQUAL instrument?
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What are some of the flaws of Servqual?

SERVQUAL is a service quality framework to determine the quality of a particular service. It's main disadvantage is that the qualities presented are not entirely universal.


What is SERVQUAL and when was it first invented?

1985- Parsuraman et al-1985.A Conceptual model of service quality and its implications for future research. Journal of marketing. 49 (fall) 41- 50


Who is father of service marketing?

Father of Services Marketing - Prof. Dr. Philip Kotler.Whereas, Zeithaml, Parasuraman & Berry had equally contributed in the field of Services Marketing, with the Services Gap theory a.k.a. SERVQUAL.


An instrument that causes air to vibrate is called what?

a musical instrument? a wind instrument? a string instrument? a percussion instrument?


What is secondary instrument?

A secondary instrument is a instrument whose sound is in comparison to the main instrument. It also can be a back up instrument.


What classified instrument is a saxophone?

It is a brass instrument.


Is clarinet a wind instrument?

Yes, any instrument that you blow through is a wind instrument.


Is a trombone a brass instrument?

yes, it is a low brass instrument, but it is an instrument.


What is a instrument that starts with w?

The whistle is a musical instrument. The washboard is a musical instrument.


Is horseradish an instrument?

Mayonnaise is not an instrument. Horse radish is NOT an instrument either.


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a medievil instrument


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guitar