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Music is used in ads for multiple reasons. One reason is that the makers of the product or service want you to associate a certain song (say, a popular one) with their product, or they might want you to associate the feelings (such as happiness, positivity, nostalgia) that the song invokes with what they are selling and hope that you will buy the product or service based on how the song makes you feel.

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Q: Why is music used in ads?
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