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Mars, Incorporated faces competition from major players like Nestlé and Mondelez. Nestlé's strengths include a diverse product portfolio and strong global presence, but it sometimes struggles with brand coherence. Mondelez excels in snack foods and has a robust innovation pipeline, though it may lack the same level of market penetration in certain segments as Mars. Mars, on the other hand, is known for its strong brand loyalty and effective marketing, but it can be vulnerable to shifting consumer preferences towards healthier options.

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