What is sensory descriptor?

Answer 1

A sensory descriptor is a term or phrase used to convey the sensory attributes of an object, experience, or product, often focusing on how it appeals to the senses—such as sight, sound, taste, touch, and smell. In areas like marketing, food tasting, or product development, sensory descriptors help articulate qualities like flavor, texture, aroma, and appearance, allowing consumers to form a mental image or expectation. Effective sensory descriptors can enhance communication and influence perceptions, making them valuable in various fields, including culinary arts, fragrance, and design.