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Surely some falsehoods are occasionally told. The real problem, though, is half-truths.

It is easy to control the reader's conclusions by omitting even a single aspect of a story. An honorable reporter will tell everything he or she knows, after making a good-faith effort to research both (or all three) sides of an issue. Unfortunately, hearing both sides of an issue makes it boring, and boring doesn't sell newspapers. For example, consider these headlines: Lots of facts omitted: "Wife beats up husband; police visit home" Some facts omitted: "Wife beats up husband; police visit home but determine there was no crime" No facts omitted: "Wife beats husband because he enjoys it; clueless neighbor calls 911, wastes police resources" There are additional forms of slant that a reporter can put onto a story, but omission is surely the most powerful... and alas, omissions can usually be "plausibly deniable".

Answer

Excellent description for the news reporting aspect to the media. One more issue I would add, which applies mainly to TV reporting; The 'reporter' or 'personality' delivers some facts and almost always follows facts with what these facts mean, either their own opinion or quoting another sources opinion. I prefer my own opinion what it means. Most newspapers and magazines have more clearly defined news and editorial sections. In fact, it seems that there are many people who believe that some TV personalities programs that specialize in issues are news programs, they are not, they are opinion programs.

Consumers of all types of media must understand the source of the information they are receiving, since it is often not labeled, and many try to masquerade their message as something it's not. It's important to know who is delivering the message and their motive for the message. Always apply this to any message you aren't sure is true.

The vast majority of messages are for commercial purposes, not only commercials and infomercials, but to build careers and promote the media products themselves (magazines, music, movies, radio, television, etc.). Children's programing is especially vulnerable to the commercial message; programming designed to support sales targeting children. Believe me, a sugar laden, brightly colored cereal is NOT part of a healthy breakfast.

Reality TV programs, print ads and commercials have their own half truths. Most advertising doesn't lie outright (a few do); they present the product in the best possible light, telling you only what they want you to know. Most reality programming is 'staged' to one extent or another and all are edited to show you what they want you to believe about the situation you are viewing.

Pharmaceutical advertising is legally required to provide the negative side effects of the product in the advertisement; I've seen one page ads for a drug, followed by two pages of fine print of disclaimer. What if other products were required to do the same...

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14y ago

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