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Flexible business hours are attractive to potential employees who have reasons they cannot live with inflexible hours. Thus, good people can be obtained for less cost or better people can be obtained for a base cost.

Flexible hours can also allow customers to do business over more hours in the day, as they can contact early workers in the morning and late workers at night. Thus customers are better served.

This is all made possible by technology which has largely eliminated the need for "factory model" work places (where everyone must show up together in one time and place for the company to function).

Even more flexibility exists when the traditional model of an office is changed to a virtual model. Some companies are asking, "Why do our people need to drive in to a centralized (and expensive) building rather than work from home offices?" Increasing numbers of companies are saving the time and expense of employee commutes and high expense of central offices by going virtual via e-mail, screen-sharing, document repositories and conference calls.

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