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Advantages

1. Free entry and exit at ones will which means it is ok to try.

2. Capital requirement depends on the need of ones self and not pre-set.

3. Allow for competition thus provide are room for the necessity of excellence to maintain market position

4. It adopts easily to changes due to less bureaucracy.

Disadvantages.

1. Too compertative

2. Aims at the maximization of profit rather than customer satisfaction.

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Pamela Ferry

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4y ago

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