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Speculative campaigning refers to the practice of engaging in political campaigning based on predictions or assumptions about future events, rather than established facts or current conditions. This approach often involves highlighting potential scenarios or outcomes that may resonate with voters, aiming to shape public perception and influence electoral behavior. It can include themes such as anticipated policy changes, economic trends, or demographic shifts, often using rhetoric to create a sense of urgency or concern. While it can energize a base, speculative campaigning may also risk alienating voters if predictions fail to materialize.

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1mo ago

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