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Enron executives behaved unethically primarily due to a corporate culture that prioritized profit and stock prices over integrity and accountability. The desire to maintain high financial performance led to deceptive practices, such as manipulating accounting records and hiding debt through complex financial instruments. Additionally, the pressure to meet Wall Street's expectations created an environment where unethical behavior was not only tolerated but incentivized. This toxic culture ultimately contributed to the company's catastrophic collapse and loss of trust.

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1w ago

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