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Marketers effectively utilize the concepts of consumer instrumental learning when they provide positive reinforcement by assuring customer satisfaction with the product, the service and the total buying experience.

Customer Satisfaction (Reinforcement): The objective of all marketing efforts should be to maximize customer satisfaction. Marketers must provide the best possible product for the money and avoid raising consumer expectations for product performance beyond what the product can deliver. Aside from the experience of using the product itself the consumers can receive reinforcement from other elements in the purchase situation such as the environment in which the transaction or service takes place, the attention, and service provided by employees and the amenities provided.

Reinforcement Schedules: Product quality must be consistently high and provide satisfaction to the customer with each use for desired consumer behaviour to continue.However some rewards do not have to be offered each time the transaction takes place because even an ocassional reward provides reinforcement and encourages customer patronage.There are three types of reinforcement Schedules: total or continuous reinforcement, systematic (fixed ratio) and random ( variable ratio).

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How did Thorndike contribute to psychology?

Edward Thorndike is known for his work in connectionism, which focused on the relationship between stimuli and responses. He formulated the Law of Effect, proposing that behaviors followed by positive outcomes are more likely to be repeated. Thorndike's research laid the foundation for operant conditioning and behaviorism in psychology.


Why is the classical conditioning interesting to you?

Classical conditioning is interesting to me because it helps explain how our behaviors can be influenced by our experiences and the environment. It demonstrates the power of associations in shaping our responses to stimuli, which has implications for understanding behavior, learning, and even therapy techniques. Additionally, classical conditioning has practical applications in areas such as education, marketing, and addiction treatment.


What are the Differences between Pavlov's Thorndike's and skinner's theory of learning?

Pavlov's theory of classical conditioning focuses on the association between a neutral stimulus and a reflexive response. Thorndike's theory of instrumental conditioning emphasizes the connection between a behavior and its consequences through the law of effect. Skinner's theory of operant conditioning highlights the role of reinforcement and punishment in shaping behavior through consequences.


What is a common name for Pavlovian conditioning?

Also kwnas Classical conditioning.


Conditioning that has a natural and automatic stimulus response situation is known as what?

Classical Conditioning?

Related Questions

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it is learning to state the right view of life.


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How did Thorndike contribute to psychology?

Edward Thorndike is known for his work in connectionism, which focused on the relationship between stimuli and responses. He formulated the Law of Effect, proposing that behaviors followed by positive outcomes are more likely to be repeated. Thorndike's research laid the foundation for operant conditioning and behaviorism in psychology.


When Thorndike was doing research with cats he placed them in a box To get out and obtain food the cat had to pull the correct chain or step on the correct pedal When the cat did this and learned?

Thorndike's research with cats in a puzzle box led to the development of his Law of Effect, which states that behaviors followed by positive consequences are more likely to be repeated. This research was foundational in shaping the understanding of operant conditioning and animal learning. Through trial and error, the cats gradually learned to associate specific actions with receiving a reward, demonstrating the principles of instrumental conditioning.


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When is Level Wound Coil tubing used?

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What has the author Philip B Nelson written?

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Why is the classical conditioning interesting to you?

Classical conditioning is interesting to me because it helps explain how our behaviors can be influenced by our experiences and the environment. It demonstrates the power of associations in shaping our responses to stimuli, which has implications for understanding behavior, learning, and even therapy techniques. Additionally, classical conditioning has practical applications in areas such as education, marketing, and addiction treatment.


What is instrumental conditioning?

•Around the same time as Pavlov worked in Russia,E.L.Thorndike in the US was working on cats, dogs and chicks to understand the learning process.•He differed in one major way from Pavlov.•Thorndike placed his animals in a "puzzle box" from which they were required to escape, by manipulating the correct lever or pulley, in order to obtain food reward.•Through the process of trial and error, Thorndike's animals eventually "learned".•Since the ANIMAL'S BEHAVIOR WERE INSTRUMENTAL in escaping from the box and in obtaining food, the paradigm was labeled "Instrumental Conditioning".•For Thorndike, response was more important for learning than the stimulus.•His theory can , therefore, be called RESPONSE GENERALIZATION THEORY.