answersLogoWhite

0


Best Answer

Marketers effectively utilize the concepts of consumer instrumental learning when they provide positive reinforcement by assuring customer satisfaction with the product, the service and the total buying experience.

Customer Satisfaction (Reinforcement): The objective of all marketing efforts should be to maximize customer satisfaction. Marketers must provide the best possible product for the money and avoid raising consumer expectations for product performance beyond what the product can deliver. Aside from the experience of using the product itself the consumers can receive reinforcement from other elements in the purchase situation such as the environment in which the transaction or service takes place, the attention, and service provided by employees and the amenities provided.

Reinforcement Schedules: Product quality must be consistently high and provide satisfaction to the customer with each use for desired consumer behaviour to continue.However some rewards do not have to be offered each time the transaction takes place because even an ocassional reward provides reinforcement and encourages customer patronage.There are three types of reinforcement Schedules: total or continuous reinforcement, systematic (fixed ratio) and random ( variable ratio).

User Avatar

Wiki User

12y ago
This answer is:
User Avatar

Add your answer:

Earn +20 pts
Q: Strategic applications of instrumental conditioning
Write your answer...
Submit
Still have questions?
magnify glass
imp
Related questions

How did Thorndike contribute to psychology?

Edward Thorndike is known for his work in connectionism, which focused on the relationship between stimuli and responses. He formulated the Law of Effect, proposing that behaviors followed by positive outcomes are more likely to be repeated. Thorndike's research laid the foundation for operant conditioning and behaviorism in psychology.


Does classical and instrumental conditioning affect attitude?

it is learning to state the right view of life.


How do you get the name of an instrumental other than the mobile applications?

One can find the name of an instrumental song through song search engines online.


What are the applications of multilevel inverters?

The various applications of multilevel inverters are 1. Motor Drives 2.Active Filters 3.Power conditioning


When Thorndike was doing research with cats he placed them in a box To get out and obtain food the cat had to pull the correct chain or step on the correct pedal When the cat did this and learned?

Instrumental conditioning because pushing the correct pedal was instrumental in producing the reward.


The type of oil that is most commonly used in stationary air conditioning applications with HFC-410A refrigerant is?

ester oil


When is Level Wound Coil tubing used?

Level Wound Coils are used in various applications, including refrigeration and air conditioning systems.


What are the application of thermodynamics?

Industrial refrigeration systems are an example of industrial applications of thermodynamics. Air conditioning systems and gas compressors are also examples of thermodynamics.


Is Tableau software good for strategic acquisition?

non-game software applications designed to run on the Xbox 360 platform. Xbox 360 applications can either be stored on the console's hard disk drive or on a USB flash drive. Often, an Xbox Live Gold membership is also required to access some applications, as well as subscriptions correspondent to the applications. Some of these applications are country specific.


What is a fixed ratio schedule?

A fixed ratio schedule is a reinforcement schedule where a behavior is reinforced after a specific number of responses. For example, in a fixed ratio 5 schedule, a reward is given every 5th response. This schedule tends to result in high response rates.


What has the author Philip B Nelson written?

Philip B. Nelson has written: 'The effects of alcohol and partial reinforcement upon performance in instrumental conditioning' -- subject(s): Comparative Psychology, Psychology, Comparative


What is instrumental conditioning?

•Around the same time as Pavlov worked in Russia,E.L.Thorndike in the US was working on cats, dogs and chicks to understand the learning process.•He differed in one major way from Pavlov.•Thorndike placed his animals in a "puzzle box" from which they were required to escape, by manipulating the correct lever or pulley, in order to obtain food reward.•Through the process of trial and error, Thorndike's animals eventually "learned".•Since the ANIMAL'S BEHAVIOR WERE INSTRUMENTAL in escaping from the box and in obtaining food, the paradigm was labeled "Instrumental Conditioning".•For Thorndike, response was more important for learning than the stimulus.•His theory can , therefore, be called RESPONSE GENERALIZATION THEORY.