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Making clothing decisions is about how to sort your clothes. The way you wear your clothes and the type of clothes you wear suggests your personal sense of modesty, or what people feel is the proper way for clothing to cover the body. Standards of modesty usually discourage the non-essential exposure of the human body. This applies to the bare skin, hair, undergarments, and especially to intimate parts. The standards not only call for the covering of parts of the body, but also obscuring their shape, by means of suitable clothing. There are also standards covering the changing clothes (such as on a beach), the closing or locking of the door when changing or taking a shower. Clothes tell us much about you as what you say. For example, uniforms may signify that you work at a particular restaurant, play in a school band, or are a part of an athletic team. For job interviews, select clothes that are neat, business like, and conservative. At school, wear clothes that are appropriate for learning. And for outdoor activities, consider the weather when you will not be too cold or too hot. Clothing that keeps you 2 comfortable and protects you from the weather and climate is called protection. For example, in the winter you have to protect your children by letting them wear mittens, hats, jackets, and snow boots to prevent them from getting sick. The level of importance is called status. Some garments are worn to reflect a person's status. Jeans with designer labels and sneakers with company logos, or identification symbols, can give a person a feeling of importance. Fashion is the style of clothing that is accepted as popular at a particular time.

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Different social factors that influence the behavior of individuals?

Social factors such as family, peers, culture, socioeconomic status, and media can influence the behavior of individuals by shaping their beliefs, values, attitudes, and norms. These factors can impact choices and decisions made by individuals and contribute to their social interactions and relationships.


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Cultural, psychological, and social factors are believed to have the broadest and deepest influence on consumer behavior. Cultural factors include values, beliefs, and norms that shape individuals' preferences. Psychological factors, such as perception and motivation, impact how consumers process information. Social factors like family, reference groups, and social class influence consumers' purchase decisions and behaviors.


Why psychological factors are influencing consumer behaviour?

Psychological factors influence consumer behavior because they impact an individual's perceptions, attitudes, beliefs, and emotions towards a product or service. Factors such as motives, personality, perception, and learning play a significant role in shaping consumer behavior. Understanding these psychological factors helps businesses tailor their marketing strategies to resonate with their target audience and influence their purchasing decisions.


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The broadest and deepest influence on consumer behavior is often thought to be cultural factors. Culture shapes individuals' values, beliefs, and norms, which in turn influence their purchasing decisions and consumption patterns. Marketers often consider cultural factors such as language, religion, values, and aesthetics when developing marketing strategies to appeal to different consumer groups.


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