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Chanel sells products through a combination of exclusive boutiques, high-end department stores, and a limited online presence, maintaining a focus on luxury and brand prestige. The brand emphasizes a unique shopping experience, often featuring personalized customer service and tailored offerings. Additionally, Chanel utilizes high-profile marketing strategies, including celebrity endorsements and fashion shows, to reinforce its image and attract affluent consumers. By controlling distribution and maintaining scarcity, Chanel enhances the desirability of its products.

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4mo ago

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