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A "pseudoscience" implies a kind of inquiry that is intellectually dishonest or naive but is presented as being more rigorous than it really is. Some people may find sociological explanations more or less compelling than other ways of studying an issue (for example, as opposed to strict market theories), but it would be hard to show that contemporary sociology is dishonest or naive.

One way to think about it is to consider how mainstream sociology has become at institutions of higher learning. The vast majority of baccalaureate colleges and universities offer courses in sociology. If sociology were a complete intellectual sham, it's unlikely that so many institutions would continue to promote it.

A different question is what kind of science, or what kind of study, is sociology? When some people ask this question, they have in mind a very deterministic picture of science where everything studied can be reduced to precise formulas and laws, for instance, the way elementary physics is usually taught. It's clear that sociology is not that kind of science. Social life is too complex and too contingent on multiple causes (and the researchers too embedded in it themselves) to be explained in such a mechanical way.

A better analogy would be the way that the field of medicine is scientific. Medicine can't explain or cure all illnesses, and any particular therapy may only work a certain percentage of the time. The fact that it isn't perfect does not make most people dismiss it as "pseudoscience." Sociology is like medicine in that a certain percentage of time it can observe and even quantitatively measure social phenomena with high accuracy, but it can't explain everything all of the time.

One last thing to consider is the attitude sociologists take toward their own work. Most trained sociologists are very realistic about the inadequacy of their knowledge and explanations of how social processes work. So it is just the opposite of an intellectual sham. They are intellectually honest because they admit that some things are not well understood or are highly contingent. And they are scientific because once they make these limitations explicit, they also work to improve sociological theory and research to take into account the gaps in knowledge. That is exactly how a "true" science progresses, by taking stock of what is known and what is unknown and continually pushing the frontier of knowledge forward.

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