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  • Potential advertisers want to know what kinds of people use the sites and the sites have to be prepared to tell them. The advertisers want to know so that they can decide which sites are worth advertising on and how best to advertise to the people on the sites they choose.
  • Networking sites want to know that they are attracting people that are most likely to be of value to advertisers. They also want to avoid attracting undesirables.
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What is social research procedure?

Social research procedure involves a systematic process of investigating, collecting, analyzing, and interpreting data to understand social phenomena. It typically includes defining the research problem, developing a research plan, collecting data through surveys or interviews, analyzing data using statistical methods, and drawing conclusions based on the findings. Researchers usually aim to produce valid and reliable results that can contribute to the body of knowledge in a particular field.


Which sociological concept refers to a number of weak social ties among persons who have little common identity and little interaction?

The term you are referring to is "social network." This concept describes a network of individuals connected by various social relationships, ranging from strong ties to weak ties, which can have different levels of influence and support within a community.


What are two tools used for discovering the social organization of a group?

Two tools commonly used for discovering the social organization of a group are social network analysis (SNA) and ethnography. Social network analysis focuses on the relationships and interactions within a group, while ethnography involves observing and studying the group's behavior in their natural setting to understand their social structure and dynamics.


What are the main social cleavages political scientist are interested in?

Political scientists are interested in studying social cleavages such as race, class, gender, religion, and ethnicity. These cleavages represent divisions within society that can influence political behavior, attitudes, and outcomes. Understanding how these cleavages impact politics is essential for analyzing power dynamics and social relationships.


Who was the first sociologist to utilize the social survey?

Emile Durkheim, a French sociologist, is credited as being one of the first sociologists to utilize the social survey method in his research. By collecting and analyzing quantitative data through surveys, Durkheim sought to understand and explain social phenomena and patterns within society.

Related Questions

When was South Korean social network Cyworld started?

Cyworld is a South Korean social network operated by SK Communications. The network was founded in 1999 by the "EC Club", a club in a Korean graduate school that was interested in doing business online.


What are various forms of network?

social network eg. friends, work related eg. establishing rapport with people that might help you find a job you're interested in; technical eg. computer network.


When was International Network for Social Network Analysis created?

International Network for Social Network Analysis was created in 1977.


Should you watch the social network or life as you know it?

The social Network


What is the duration of The Social Network?

The duration of The Social Network is 2.02 hours.


Why are social network sites interested in collecting user information?

They collect data to learn more about the users. This allows companies to provide users with a more engaging experience of information they are actually interested in. On other hand they also are able to profit from your personal information, advertisers pay top dollar to advertise to targeted users.


What is the definition of a social network platform?

Facebook is an example of a social network platform.


When was Social Development Network created?

Social Development Network was created in 1984.


When was The Social Network created?

The Social Network was created on 2010-10-01.


When was The Sphere - social network - created?

The Sphere - social network - was created in 2008.


When was Path - social network - created?

Path - social network - was created in 2010.


What is the population of Path social network?

The population of Path - social network - is 25.