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Manufacturer brands can face several disadvantages, including higher costs associated with marketing and maintaining brand equity, which can lead to increased prices for consumers. They may also experience vulnerability to changes in consumer preferences or economic downturns, impacting sales. Additionally, manufacturer brands are often subject to intense competition, both from private labels and other manufacturers, which can dilute their market share. Lastly, managing a consistent brand image across various channels can be challenging, potentially leading to brand inconsistency.

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