Surveys can be both quantitative and qualitative research methods, depending on their design. Quantitative surveys typically use structured questions with predefined answer options, allowing for statistical analysis of numerical data. In contrast, qualitative surveys often include open-ended questions that gather in-depth responses, providing insights into participants' thoughts and feelings. The choice between the two depends on the research objectives and the type of data needed.
qualitative
Qualitative
Case study is not a qualitative study - it is a research strategy which use qualitative and quantative data as well. You select a data sources if it provides good arguments. Knud r.
There are many websites which offer information about qualitative research. Some of these are Survey Gizmo, Marketing Donut and Social Research Methods.
quantitative market research (survey), qualitative market research (focus group, interviews, etc.)
qualitative survey
Qualitative means what is it while quantative means how much is there. Some examples of qualitative data might be whether a solution is of copper or iron or if a compound is formed with nitrate or carbonate. Quantative data could be the concentration of a solution or the mass present in a sample.
For example, in qualitative research you resort to a case study approach, while in quantitative research you may resort to survey method. Quantitative research largely deals with volumes of data collected from primary or secondary sources. Qualitative research will focus on descriptions, contents, views, perspectives and its analysis.
Descriptive research and survey research are related but not the same. Descriptive research encompasses a broader category of research methods aimed at describing characteristics of a population or phenomenon, whereas survey research specifically involves collecting data through questionnaires or interviews to gather information from respondents. In essence, survey research is a type of descriptive research focused on gathering quantitative or qualitative data from a sample to draw conclusions about a larger population.
A survey may be both a qualitative or quantitative because it depends on the question you construct it. They may be qualitative (when you expect a answer by words ) or a quantitative (when you expect a answer by numbers)
These are part of the scientific method.
Is qualitative research empirical?