Market-segmentation is the process of dividing the market of a product or a service in smaller groups of customers,each of which must buy the product for the same purpose,use it in the same way,or buy it in the same way.
The company has to design a separate value preposition for each segment. The Aim of segmentation of market is to serve customers more effectively, efficiently and accordingly. Segmentation of Consumer maket can have the following basis :
*Behavioural segmentation, *Psychographic, and
*Profile segmentation Organizational markets can be segmented in two ways :
*Macrosegmentation,*Microsegmentation
modern marketing is new marketing method.
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domestic marketing is in the country and export marketing is overseas
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1. Entrepreneurial Marketing 2. Opportunistic Marketing 3. Responsive Marketing 4. Diversified Marketing Yeuh!
The main difference between marketing policy and marketing strategy is that a marketing policy is a set of rules for decision making, while a marketing strategy is a plan to achieve organizational goals
SEO Keyword Marketing Content Marketing Word-of-mouth marketing (Netflix, KOL) Social Marketing Paid Advertising Marketing My Merchant Marketing EDM Marketing Affiliate Marketing
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Define Marketing. Distinguish product marketing and services marketing with suitable examples
Non-traditional marketing includes guerrilla, viral, influencer, experiential, content, affiliate, and ambient marketing strategies. #HJSysweb
Industrial Marekting: The Products marketing to the Industries may be techincal or non tech is call as Industrial Marketing Consumer Marketing: The marketing of products required by common person mainly OTS prodcuts is called Consumer marketing