Viral marketing
Objective prose is a writing style that presents information or arguments without expressing personal feelings or opinions. It focuses on presenting facts and evidence in a neutral and impartial manner, allowing readers to form their own opinions based on the information provided.
Relationship marketing focuses on single transactions of products, services, or ideas
Marketing Information Systems (MIS) and marketing research both aim to support decision-making in marketing, but they differ in scope and function. MIS is a structured system that continuously collects, analyzes, and disseminates data relevant to marketing, providing ongoing insights. In contrast, marketing research is a specific, often one-time project that gathers data to answer particular questions or solve problems. While both utilize data to inform marketing strategies, MIS focuses on the integration and management of information over time, whereas marketing research is more about gathering new information for specific objectives.
The selling marketing concept focuses on satisfying the needs of customers and based from result of sales products itself. Holistic marketing concept focuses on everything matters with marketing, not only the sales or satisfying the needs of customers but over all.
B) keeping customers coming back
The Nolan chart focuses on measuring personal and economic opinions, not change.
Relationship marketing
The Economist is a weekly online newspaper which focuses on international politics, opinions from people and business news. The content is usually related to news, economics and politics.
Loyalty marketing focuses on growing and developing existing customers and encouraging them via incentives. Among modern proponents and advocates of the method is Fred Reichheld, whose books and materials in the area are considered standard material for the practice.
the authors response
An undifferentiated marketing strategy occurs when a firm focuses on the common needs of consumers rather than their different needs
An objective text presents information in a neutral and unbiased manner, without expressing personal opinions or beliefs. It focuses on presenting facts and evidence to inform the reader without trying to persuade or influence their perspective.