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IMC stands for integrated marketing communications. It means coordinating the various mediums of advertising (e.g. commercials, magazines, radio, etc.) and sales promotions in order to communicate to a target audience in a harmonious voice.

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What is IMC?

IMC is the abbreviated term for Integrated Marketing Communication. IMC is the practice of unifying all marketing communications to convey the company's objectives and goals to all contacts through communication tools. In short IMC promotes the company's brand in all it's marketing efforts and communications.


Different of IMC and traditional marketing?

IMC stands for Integrated Marketing Communications. It is generally viewed as less cold than the traditional marketing techniques used in business.


What are the functions of IMC?

IMC is a part of our subject in sales promotion and i have no idea about this. Well i guess it is about marketing communication. that's it t.y.


Discuss the role IMC plays in relationship marketing?

Integrated Marketing Communications plays a basic and significant role in marketing. A key function of IMC is personal selling. Public relationships gets a boost under IMC. Social media platforms helps creating relationship directly with customers thus increasing sales and ultimately profit.


What is the full form of IMC?

1. IMC - Indian Medical Council 2. IMC - Image Motion Compensation 3. IMC - Incident Management Centre 4. IMC - Instrument Meteorological Conditions 5. IMC - Intestinal Mast Cell


What are the key differences between IMC (Integrated Marketing Communications) and EMT (Emergency Medical Technician) practices?

IMC (Integrated Marketing Communications) involves coordinating various marketing channels to deliver a consistent message to consumers, while EMT (Emergency Medical Technician) practices focus on providing immediate medical care in emergency situations. The key difference lies in their objectives and target audiences: IMC aims to promote products or services to consumers, while EMT focuses on saving lives and providing medical assistance in critical situations.


What are the IMC components?

Integrated Marketing Communications (IMC) represents the Promotion P of the four P's. It encompasses a variety of communication disciplines - general advertising, personal selling, sales promotion, public relations, direct marketing, and electronic media - in combination to provide clarity, consistency, and maximum communicative impact. There are three elements in any IMC strategy: the consumer, the channels through which the message is communicated, and the evaluation of the results of the communication. Consumers- examine how consumers receive communications as well as how the delivery of that communication affects the message's form and contents. Communication channels- examine the various channels and how each is used in an overall IMC strategy Results- considers how the level of complexity in IMC strategies leads marketers to design new ways to measure results Source: Marketing by Dhruv Grewal and Michael Levy, published by McGraw-Hill


Why is important of IMC?

Synergy is created between the messages - big advantage. IMC ensures the voice of target audience is what matters. IMC saves financial and human resources. IMC motivates the companies.


2 The internal area of 2-inch IMC is?

The internal area of 2 inch IMC is what


Discuss how integrated marketing communications differs from traditional advertising and promotion?

Imc differs from traditional MC in terms of channels, strategies,and maket coverage.


How does strategic management differ in profit and non profit organizations?

a. relationship between IMC processes and marketing strategy in profit and not-for-profit organizations.


The internal area of 2-inch IMC is?

The internal area of 2 inch IMC is what