Carl Orff's "O Fortuna" has been widely used in various advertisements due to its dramatic and powerful composition. Notable examples include commercials for brands like Old Spice and the popular energy drink, Monster. Its intense and evocative nature often enhances the emotional impact of ads, making it a favorite choice for brands aiming to create a strong, memorable impression.
The classical choral piece is called "O Fortuna", by Carl Orff, from his Opera "Carmina Burana".
"O Fortuna" is the 24th movement of Carl Orff's cantata "Carmina Burana".
"O Fortuna" from "Carmina Burana" by Carl Orff.
O Fortuna from Carmina Burana by Carl Orff
O Fortuna from Carmina Burana by Carl Orff
Carl Orff (composer), Carmina Burana, O Fortuna
O Fortuna from Carmina Burana by Carl Orff
Some commercials that have used Carl Orff's O Fortuna from Carmina Burana include Old Spice, Coca-Cola, and Carlsberg. The dramatic and powerful nature of the piece makes it a popular choice for advertisements looking to evoke a sense of grandeur or intensity.
O Fortuna which is a movement of Carmina Burana by composer Carl Orff
The music is "O Fortuna" from Carmina Burana by Carl Orff.
O Fortuna from Carmina Burana by Carl Orff
It is called "O Fortuna/Carmina Burana" by Carl Orff