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For prizes, sponsors pay the game show to plug the prizes on air, as a form of advertisement. In terms of a budget, prizes are essentially free, which is why they were used so often up through the 1990s.

The remainder of the prize budget comes from the revenue from commercials airing during the program.

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14y ago
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12y ago

Game Shows are very profitable when done right. They can earn revenues in the millions of dollars per episode and very often the giveaways are still only 5-10% of the revenue they generate.

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Q: How are game shows able to give away so much money and all those prizes. where does it all come from. with so many poor people on earth why are only people who have money able to win more money?
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