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The idea of a trademark in general, that is a mark used in trade to set your product off from a similar one, is ancient in origin. Logos, for example, derive from periods in which most people were illiterate.

Merchant's marks were common beginning in the 10th century, mainly to enable identification of goods after a shipwreck. Five hundred years later, the guild system increased the use of distinguishing marks similar to today's regional indicia (such as "merino wool" or "champagne"). Formal trademark protection arose alongside the industrial revolution, with laws evolving from existing counterfeit, forgery, and fraud laws.

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Q: How did trademark come about?
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