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Is pricing an art or a science?

Updated: 9/17/2023
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8y ago

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Science is art. Forgive my nittpickerish pet-peeve, but I was never fond of the old art vs. science idiom. To answer the question I think you are asking, being "Can the art of pricing be broken down to a fixed and proven algorithm?"... no, it is not a "science." Pricing is an important element of marketing, determined more by brand identity than costs, that maybe better suited to an artist than a mathematician.

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8y ago
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