It is a statement written by a company for their stakeholders to see (eg. customers, directors and employers). It states the company's aims and objectives. this is a mission statement of Nike:
"To bring inspiration and innovation to every athlete in the world. If you have a body, you are an athlete."
A mission statement is a formal description of the mission of a business.
The mission statement might be published in several places (e.g. at the front of an annual report and accounts, on promotional material, in the board room and on the factory floor).
There is (thankfully) no standard format for a mission statement. However, an effective mission statement should contain the following characteristics:
• Brief - it should be easy to understand and remember
• Flexible - it should be able to accommodate change
• Distinctive - it should make the business stand out
Examples of Mission Statements
Psion plc
Our mission is to grow rapidly and profitably through innovation in mobile internet.
In pursuing this mission, we will deliver value:
- to shareholders through superior returns
- to customers through solutions and devices that enhance their quality of life and
personal effectiveness
- to staff through a stimulating environment that encourages innovation
Sainsbury's plc
Our mission is to be the consumer's first choice for food, delivering products of outstanding quality and great service at a competitive cost through working 'faster, simpler and together'
A Vision Statement is what you envision in the future
A mission statement is a statement of purpose written by the founders of a company. There is no publicly published mission statement for Wikipedia .
what is the mission statement of unilever?
what is the mission statement
mission statement
There is no real difference between a "mission statement" and "mission." The "mission statement" is simply the mission, communicated using the written or oral tradition.
Company Mission Statement/Vision Statement
mission statement of lexus. mission statement of lexus. mission statement of lexus. mission statement of lexus.
What is their mission statement?
a mission statement is their aims and objectives
Sainsbury's mission statement is kfjkfhjaghdgshf
what is HEB mission statement
Our mission statement is to help everyone