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L’Ecran Magique, (The magic screen).

Etch A Sketch was inducted into the toy hall of fame in 1998

French electrical technician André Cassagnes applied his experience with the clinging properties of an electrostatic charge to invent a mechanical drawing toy with no spare parts. He called his creation L’Ecran Magique, the magic screen. Introduced at the International Toy Fair in Nuremberg, Germany, in 1959, the gadget failed to draw much attention. Numerous manufacturers passed over a chance to pick up the new toy, concluding that Cassagnes wanted too much money for it. However, the Ohio Art Company took a second look and invested $25,000, more than they had ever paid for a license. Ohio Art renamed the toy “Etch A Sketch” and began mass production later that year. Saturation advertising on television turned the toy into a must-have item for Christmas, 1960, and Ohio Art’s factory worked feverishly until noon that Christmas Eve. Etch A Sketch has changed little since then. Static charges hold a mixture of aluminum powder and tiny plastic beads to the inside of a clear plastic screen. Knobs control the horizontal and vertical rods that move a stylus where the two meet. The point scores a line across the screen’s reverse side. Experts can draw a curved or diagonal line. Turning the screen over and giving it a shake erases the picture.

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Curtis Strite

Lvl 13
3y ago
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Wiki User

7y ago

That depends on where it came from.

Those made in the USA were still called "Etch A Sketch".

Those made in France were called "Télécran".

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Wiki User

6y ago

I seem to remember that in the 1960's there was a popular drawing type pastime in the UK (which includes England) called Etch a Sketch.

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Anonymous

Lvl 1
3y ago

This app is a rip off I want to know but you will not let me. common :(

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Anonymous

Lvl 1
3y ago

I don’t know

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Q: What was the Etch A Sketch called in England?
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Related questions

What are the white things at the bottom of etch a sketch?

they are called white spinners


Who invented etch-a -sketch?

The etch a Sketch toy was invented in the late 1950s by andre cassagnes


When was the Etch a Sketch first made?

the Etch a Sketch was made it the late 1950's by Andre Cassagnes.


What is a etch a sketch?

metal


Where is etch a sketch made?

It was made in Bryan, Ohio, from 1960 to 2001. In 2001, the company moved Etch-A-Sketch manufacturing to Shenzhen, China.


Who invented etch - a - sketch?

Arthur Granjean


How do you remove ink from an etch a sketch?

by shaking it


What was the price of etch a sketch 1965?

$14.00


Who is etch in Toy Story?

'Etch' , who cannot speak but communicates through his screen , is an "Etch-A-Sketch" toy with a magic screen .


What are the release dates for Shake It Like an Etch-A-Sketch - 2012?

Shake It Like an Etch-A-Sketch - 2012 was released on: USA: 5 September 2012


Is the powder inside etch a sketch safe?

Its not toxic.


When was the etch a sketch?

in the 1500s by a man named Geotizis Bastkolitz.