There are some cultural differences between those who live in a very rural area and the people who choose to live in an urban environment. What appeals to one of these groups may not appeal to the other. For example, farmers may not have much interest in a product if you market it as making you "cooler" or more dapper. However people living in the city may find this message far more appealing.
rural marketing is the process of marketing in rural areas,it includes the adoption of various marketing strategies and policies in rural market with a view to convert the needs and wants of rural people in industries
Rural marketing is the process of marketing in rural areas. it includes the adoption of various marketing strategies and policies in rural market with a view to convert the needs and wants of rural people into demand.
role of government in rural marketing
rural marketing environment
The introduction to rural marketing was aimed at reaching out to people in rural areas. This may also be used as a survey to establish if a company may have rural branches.
Rural marketing is the process of marketing in rural areas. it includes the adoption of various marketing strategies and policies in rural market with a view to convert the needs and wants of rural people into demand.
rural marketing is the process of marketing in rural areas,it includes the adoption of various marketing strategies and policies in rural market with a view to convert the needs and wants of rural people in industries
role of government in rural marketing
Rajagopal has written: 'Brand management' -- subject(s): Product management 'Marketing in peasant economy' -- subject(s): Marketing, Grain 'Rural marketing management' -- subject(s): Marketing, Management, Government policy, Rural industries 'Indian rural marketing' -- subject(s): Marketing, Rural industries, Rural development 'Rural marketing in India' -- subject(s): Marketing, Farm produce 'Consumer behavior' -- subject(s): Marketing, Consumer behavior, Psychology, Consumers, International economic integration
rural marketing environment
The introduction to rural marketing was aimed at reaching out to people in rural areas. This may also be used as a survey to establish if a company may have rural branches.
backchodi is the rural markeying
rural marketing is promotion of a company's products in the rural market buy using strategies which differs from that of urban market, the rural market is more price sensitive bt it has preference for quality.
Richard Jakubaszko has written: 'Marketing rural' -- subject(s): Farmers as consumers, Marketing, Rural conditions
Shamim. Ahmad has written: 'Rural marketing in India' -- subject(s): Cosmetics industry, Marketing, Rural conditions
1. Rural marketing 2. Consumer attitude towards the retail attributes.
Rural credit and marketing can revolutionize the rural scenario and can play a pivotal role in rural development. While urbanized banks are more inclined to extend credit to urban people, the rural banks, credit societies can assess the exact exact requirements of rural farmers, artisans and offer credit to them or co-operatives formed by them. This in fact help them tol become self-dependent and ensure their livlihood.