Geodemographic clusters are distinct type of neighborhoods for which to market to or research.

Segmentation is absent in them .

segmentation is a creative prcess. marketers normally segment markets by combining several segmentation variables rather than relaying on a single segmentation base. THERE ARE 4 METHODS OF HYBRID SEGMENTATION * Value and Life Style (VALS) * psychographic-demographic segmentation * geo-demographic segmentation * yankelovich's mind base segmentation

No Mollusc has any segmentation.

Geodemographic analysis is a technique that combines demographic data with geographic information to classify and segment populations based on shared characteristics and behaviors. It helps businesses and organizations identify target audiences, understand market trends, and make strategic decisions related to marketing, advertising, and resource allocation.