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Benefits of a company going public?

Updated: 9/17/2023
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13y ago

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The main reasons a company is brought public is Capitalization.

Secondary reasons include owners or insiders "cashing out" of some or all of their ownership, and an increased profile (increase awareness) of the company.

Capitalization - The sale of stock allows for an infusion of capital into the company that can be used to expand operations, increase profits, R&D, acquire competition, increase marketing, attract and hire top talent etc.

A part of capitalization is Liquidity. A pubic market for shares of a company allows the company a more powerful "Coin of the Realm" so to speak in that publicly traded shares are often more attractive as a currency than private shares (all other things being equal).

Cashing Out - Although any company public or private can sell their shares to investors, a public marketplace will often bring liquidity (Ease of getting in or out of the investment) to stockholders. (Although note that often company insiders and pre IPO investors agree to a "Lock Up" period where they can not sell shares for a pre set time frame.)

Increased Profile - A public offering can bring attention (Good and bad) to a company, which can in turn attract additional business, investors, customers and potential employees. Traditionally public companies enjoy an increased status in their field or industry.

There are however significant dangers, costs, rules and limitations on public companies so the benefits although great do not come without a price.

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