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Compare and contrast the decision making process of consumer products with that of industrial products?
Frimsko
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What are the differences between consumer and industrial products in terms of international marketing?
Consumer Products: Products bought from retail stores for personal, family, or household use. Industrial products: Products companies purchase to make other products, which they then sell. Resource: "http://www.answers.com/topic/consumer-and-industrial-goodshttp://www.answers.com/topic/consumer-and-industrial-goods"
Who owns fasco consumer products?
I believe Fastco Consumer Products was sold to Marley Industrial Products which can be contacted at 1-800-452-4179
What are consumer products?
Consumer products are products purchased by the ultimate consumer. - An Apple iMac computer can be sold to consumers for personal use.
3 What are the four key factors that make the industrial markets differ from the consumer markets?
Industrial markets are more complicated and need technical knowledge. They have knowledgeable buyers who analyze the products. Products are sold on request that need quotations and specifications. Information on these markets are difficult and qualitative. However consumer markets are more simple. The buyers are not experts while sellers are powerful. Purchasers need not buy through listed prices. Market information is enormous through database information.
What are standardized consumer products?
Those consumer products which are standardised by the organisation like INDIAN STANDARDISATION ORGANISATION are called as standardised products.e.g ISO-9001etc
What are the differences between consumer and industrial products in terms of international marketing?
Consumer Products: Products bought from retail stores for personal, family, or household use. Industrial products: Products companies purchase to make other products, which they then sell. Resource: "http://www.answers.com/topic/consumer-and-industrial-goodshttp://www.answers.com/topic/consumer-and-industrial-goods"
What is the industrial marketing and consumer marketing?
Industrial Marekting: The Products marketing to the Industries may be techincal or non tech is call as Industrial Marketing Consumer Marketing: The marketing of products required by common person mainly OTS prodcuts is called Consumer marketing
Who owns fasco consumer products?
I believe Fastco Consumer Products was sold to Marley Industrial Products which can be contacted at 1-800-452-4179
How is agriculture consumer of industrial products?
Agriculture also needs fertilizers , pesticides , tractors which are industrial product
What is the main distinction in organizing products by use?
The major distinction in this system is between consumer and industrial products.
What are industrial mineral?
Minerals that have a high degree of usefulness in the manufacture of consumer products.
What is the difference between consumer and industrial marketing?
In a consumer market the consumer uses the product for personal use but in an industrial market the industry uses the products as supplys or/ and to do operations
What is marketing implications?
Cultural factors must be considered when marketing consumer and industrial products.
Discuss the role of personal selling and advertising in promoting industrial products how does it compare to consumer product promotion?
ROLE OF Personal Selling IN INDUSTRIAL PRODUCTS.-here the marketing communication is used*to inform the customers/ prospects*to create awareness*to present the product*to influence the customer*to sell benefits*to help the customer to make the buying decision*to seek commitment*to help to close the sale.--------------------------------------================================ROLE OF Advertising (above and below the line)OF THE INDUSTRIAL PRODUCTS.-here the marketing communication is usedABOVE THE LINE*to MASS inform the customers/ prospects*to create MASS awareness*to present the product*to influence the customer*to sell benefits*to help the customer to make the buying decisionBELOW THE LINE*to physically present*to make it visible at the point of sale.*to influence the customers*to help the customers to feel the product*to help the customer to make the buying decision*to offer consumer incentives*to help the final transactions*to display and promote*to merchandise the product------------------------------------------------------------------------------ON THE RETAIL FLOOR ----INDUSTRIAL PRODUCTSROLE OF Sales Promotion-here the marketing communication is used*to inform the customers*to physically present*to influence the customers*to help the customers to feel the product*to help the customer to make the buying decision*to offer consumer incentives*to help the final transactions--------------------------------------------ROLE OF Direct Mail ---INDUSTRIAL PRODUCTS-here the marketing communication is used*to inform*to talk to individuals*to focus on niche market*to inform the decision makers directly*to advertise cost efficiently*to promote selected market segments*to contact individuals for one-to-one marketing--------------------------------------------------------------------==================================================How does it compare to consumer product promotion.1.CONSUMER PRODUCTS-appeals to the consumer emotions.-appeals to the consumer desires.-influences the buying decisionswith benefits feelings.2.INDUSTRIAL PRODUCTS-appeals to the consumer benefits.-appeals to the consumer ownership.-influences the buying decisionswith the usage values.
How does information provided by the government influence consumer decision?
Consumers do not buy products revealed to be dangerous.
Which sectors are sanitary paper products divided into?
Sanitary paper products are usually divided into two sectors: consumer or commercial and industrial (C and I).
identify and explain distinguishing features of consumer and industrial buyer characteristics?
Consumer and industrial buyers are two distinct types of buyers with different characteristics that define their purchasing behavior. Here are some distinguishing features of consumer and industrial buyer characteristics: Motivation: Consumer buyers are motivated by personal needs, desires, and preferences, while industrial buyers are motivated by rational and practical considerations, such as cost, efficiency, and reliability. Size of the purchase: Consumer purchases are generally smaller in size and value than industrial purchases, which are typically more significant investments that involve larger volumes and higher costs. Decision-making process: The consumer decision-making process is often more emotional and based on personal preferences, while the industrial decision-making process is more complex and typically involves multiple stakeholders and a formal evaluation criteria. Relationship between the buyer and seller: Consumer buyers typically have a transactional relationship with sellers, while industrial buyers often develop long-term partnerships with suppliers for mutual benefit. Level of expertise: Industrial buyers usually have a higher level of expertise and technical knowledge about the products and services they are purchasing, while consumer buyers usually have a lower level of technical knowledge. Use of negotiation: Industrial buyers often negotiate with suppliers to secure the best price and terms, while consumer buyers may not typically negotiate for most consumer goods. In conclusion, consumer and industrial buyers exhibit different characteristics that differentiate their purchasing behaviors. Understanding these differences is beneficial for businesses that cater to both consumers and industrial buyers to tailor their marketing strategies and sales processes accordingly.
