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One of the demographic traits will be income unless you are able and willing to possibly run a business that can accommodate a state funded program such as welfare. Income levels of 50,000/yr. + would be my income recommendation. The age and marriage status will be the most important factor in the demographic research. Married couples in their mid and early 20's will be more than likely to have children at the age necessary for childcare services.

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Q: Consumer Demographics for child care services?
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