Philip Morris paid $12.9 billion for Kraft General Foods in 1988
Philip Morris paid $12.9 billion for Kraft General Foods in 1988
Philip Morris paid $12.9 billion for Kraft General Foods in 1988
Philip Morris is the parent company of Kraft Foods. In 2000, they purchased Nabisco Holdings and merged it with Kraft Foods. Brands owned by the two include Maxwell House, Velveeta, and Oreos.
On January 27, 2003, Philip Morris Companies Inc. changed its name to Altria Group, Inc. On March 30, 2007, a spin out of Kraft Foods subsidiary (publicly traded since 2001) was concluded through distribution of the remaining stake of shares (88.1%) to Altria shareholders. As a result, Altria no longer holds any interest in Kraft Foods. (see Wikipedia, "Altria Group")
Conant was hired by Kraft as the vice president of strategy for Kraft USA--the company created when Kraft merged with Philip Morris--and vice president of marketing and strategy for Kraft's Grocery Products Group.
In 1988, Kraft was purchased by the tobacco producer, Philip Morris Companies Inc., for $12.9 billion
Making a Killing Philip Morris Kraft and Global Tobacco Addiction - 2000 was released on: USA: 5 October 2000 (premiere)
1989
1985
Kraft General Foods
Philip Kraft was born in 1969.
Kraft and Marlboro is all I know of so far. He owns many more than that.